Equity & cap table guides.
2815 plain-English guides on stock options, vesting, 409A valuations, SAFEs, and cap table basics — written for the specific person asking, not a generic definition.
How to Structure a Private Equity Deal
How to structure a private equity deal explained for founders — what it means, and what it changes on your cap table. See how to structure a private.
Equity ManagementWhat is a Restricted Stock Award
What is a restricted stock award explained for founders — what it means, and what it changes on your cap table. See what is a restricted stock award.
Equity ManagementEquity in a Private Company
Equity in a private company explained for founders — what it means, and what it changes on your cap table. See equity in a private company tracked.
Equity ManagementWhat is Equity in Company
What is equity in company explained for founders — what it means, and what it changes on your cap table. See what is equity in company tracked.
Equity ManagementDifference Between Preferred Stock and Common Stock
Difference between preferred stock and common stock explained for founders — what it means, and what it changes on your cap table.
Equity ManagementHow to Raise Venture Capital
How to raise venture capital explained for founders — what it means, and what it changes on your cap table. See how to raise venture capital tracked.
Equity ManagementQualified Small Business Stock Section 1202
Qualified small business stock section 1202 explained for founders — what it means, and what it changes on your cap table. See qualified small business.
Equity ManagementQualified Small Business Stock Gain Exclusion
Qualified small business stock gain exclusion explained for founders — what it means, and what it changes on your cap table. See qualified small.
Equity ManagementWhat is a Stock Grant
What is a stock grant explained for founders — what it means, and what it changes on your cap table. See what is a stock grant tracked automatically.
Equity ManagementHow does 83b Election Work
How does 83b election work explained for founders — what it means, and what it changes on your cap table. See how does 83b election work tracked.
Equity ManagementWhat Should an Operating Agreement Include
What should an operating agreement include explained for founders — what it means, and what it changes on your cap table. See what should an operating.
Equity ManagementWhat is Qualified Small Business Stock
What is qualified small business stock explained for founders — what it means, and what it changes on your cap table. See what is qualified small.
Equity ManagementWhat is a Stock Tender Offer
What is a stock tender offer explained for founders — what it means, and what it changes on your cap table. See what is a stock tender offer tracked.
Equity ManagementHow to Value Startup Options
How to value startup options explained for founders — what it means, and what it changes on your cap table. See how to value startup options tracked.
Equity ManagementHow to Calculate Pre Money Valuation
How to calculate pre money valuation explained for founders — what it means, and what it changes on your cap table. See how to calculate pre money.
Equity ManagementHow to Sell Shares in a Private Company
How to sell shares in a private company explained for founders — what it means, and what it changes on your cap table. See how to sell shares.
Equity ManagementHow to Raise Funds for Startups
How to raise funds for startups explained for founders — what it means, and what it changes on your cap table. See how to raise funds for startups.
Equity ManagementHow to Get Equity in a Business
How to get equity in a business explained for founders — what it means, and what it changes on your cap table. See how to get equity in a business.
Equity ManagementKey Financial Metrics for Startups
Key financial metrics for startups explained for founders — what it means, and what it changes on your cap table. See key financial metrics.
Equity ManagementWhat is Fmv in Stocks
What is fmv in stocks explained for founders — what it means, and what it changes on your cap table. See what is fmv in stocks tracked automatically.
Equity ManagementWhat does Strike Price Mean in Options
What does strike price mean in options explained for founders — what it means, and what it changes on your cap table. See what does strike price mean.
Equity ManagementWhat is Strike Price in Option Trading
What is strike price in option trading explained for founders — what it means, and what it changes on your cap table. See what is strike price.
Equity ManagementWhat is Tvpi in Venture Capital
What is tvpi in venture capital explained for founders — what it means, and what it changes on your cap table. See what is tvpi in venture capital.
Equity ManagementPreffered Stock vs Common Stock
Preffered stock vs common stock explained for founders — what it means, and what it changes on your cap table. See preffered stock vs common stock.
Equity ManagementBuying Equity in a Company
Buying equity in a company explained for founders — what it means, and what it changes on your cap table. See buying equity in a company tracked.
Equity ManagementCommon Stocks vs Preferred Stocks
Common stocks vs preferred stocks explained for founders — what it means, and what it changes on your cap table. See common stocks vs preferred stocks.
Equity ManagementWhen do You Need a 409A Valuation
When do you need a 409a valuation explained for founders — what it means, and what it changes on your cap table. See when do you need a 409a valuation.
Equity ManagementOutstanding Ownership vs Fully Diluted
Outstanding ownership vs fully diluted explained for founders — what it means, and what it changes on your cap table. See outstanding ownership vs.
Equity ManagementHow to Get Equity in a Company
How to get equity in a company explained for founders — what it means, and what it changes on your cap table. See how to get equity in a company.
Equity ManagementSecondary Market for Private Shares
Secondary market for private shares explained for founders — what it means, and what it changes on your cap table. See secondary market for private.
Equity ManagementWhat is a Warrant Stock
What is a warrant stock explained for founders — what it means, and what it changes on your cap table. See what is a warrant stock tracked.
Equity ManagementValue Creation Plan Private Equity
Value creation plan private equity explained for founders — what it means, and what it changes on your cap table. See value creation plan private.
Equity ManagementWhat is a Stock Warrant and How does it Work
What is a stock warrant and how does it work explained for founders — what it means, and what it changes on your cap table. See what is a stock warrant.
Equity ManagementFully Diluted Shares vs Outstanding Shares
Fully diluted shares vs outstanding shares explained for founders — what it means, and what it changes on your cap table. See fully diluted shares vs.
Equity ManagementWhat is Strike Price in Options With Example
What is strike price in options with example explained for founders — what it means, and what it changes on your cap table. See what is strike price.
Equity ManagementWhat Are Lps in Private Equity
What are lps in private equity explained for founders — what it means, and what it changes on your cap table. See what are lps in private equity.
Equity ManagementPreferred Stocks vs Common Stocks
Preferred stocks vs common stocks explained for founders — what it means, and what it changes on your cap table. See preferred stocks vs common stocks.
Equity ManagementWhat is a Secondary Market
What is a secondary market explained for founders — what it means, and what it changes on your cap table. See what is a secondary market tracked.
Equity ManagementIrc Section 1202 Qualified Small Business Stock Checklist
Irc section 1202 qualified small business stock checklist explained for founders — what it means, and what it changes on your cap table.
Equity ManagementCommon Stock or Preferred Stock
Common stock or preferred stock explained for founders — what it means, and what it changes on your cap table. See common stock or preferred stock.
Equity ManagementWhat Happens to My Shares If I Leave the Company
What happens to my shares if i leave the company explained for founders — what it means, and what it changes on your cap table.
Equity ManagementWhat is a Strike Price in Stocks
What is a strike price in stocks explained for founders — what it means, and what it changes on your cap table. See what is a strike price in stocks.
Equity ManagementHow does Stock Dilution Work
How does stock dilution work explained for founders — what it means, and what it changes on your cap table. See how does stock dilution work tracked.
Equity ManagementHow Often is a 409A Valuation Required
How often is a 409a valuation required explained for founders — what it means, and what it changes on your cap table. See how often is a 409a valuation.
Equity ManagementPre-money vs Post-money Valuation
Pre-money vs post-money valuation explained for founders — what it means, and what it changes on your cap table. See pre-money vs post-money valuation.
Equity ManagementAsset Deal vs Stock Deal
Asset deal vs stock deal explained for founders — what it means, and what it changes on your cap table. See asset deal vs stock deal tracked.
Equity ManagementWhat is Lp in Private Equity
What is lp in private equity explained for founders — what it means, and what it changes on your cap table. See what is lp in private equity tracked.
Equity ManagementPre IPO Shares for Employees
Pre ipo shares for employees explained for founders — what it means, and what it changes on your cap table. See pre ipo shares for employees tracked.