LLC Formation for Amazon FBA & Marketplace Sellers
Launch your Amazon FBA business the right way with Lovie. AI-powered LLC formation, EIN, registered agent, and compliance to keep your seller account healthy.
Launch your Amazon business the right way. Lovie handles LLC formation, EIN, registered agent, and the compliance that keeps your seller account in good standing.
Start Your FBA Business. Own the Buy Box, not the paperwork.
You should be sourcing products, not sorting paperwork.
The problem
- Wrong setup can put your seller account at risk
- $1,000+ in legal fees just to get the basics right
- Sorting through state and IRS rules on your own
- Your launch stalls while paperwork sits in a queue
- Missing compliance documents can halt your business
How Lovie solves it
- $20/mo — everything you need for a healthy seller account
- Lovie gets your setup right for Amazon from the start
- LLC, EIN, and registered agent — all handled
- File today, start selling sooner
- Compliance is tracked so your store stays protected
Built for Amazon Sellers
- Formation That Works for Amazon
- Lovie knows what Amazon requires. Your LLC and EIN get set up correctly from the start so you avoid account holds and delays before you even list your first product.
- Protect Your Seller Account
- A proper legal structure is your best protection. Your personal assets stay separate from your business, and your company stays compliant with Amazon's terms of service.
- Focus on Your Products, Not the Paperwork
- Lovie handles the back-office work so you can focus on product research, sourcing, and growing your sales.
Your questions, answered.
- Why do I need an LLC for my Amazon FBA business?
- An LLC separates your personal assets from your business. If a customer files a claim against your product, or if your business has debts, the LLC keeps your personal finances out of it. It also adds legitimacy in Amazon's eyes and with your customers.
- Can Lovie help me with sales tax permits?
- Lovie focuses on company formation — LLC/C-Corp and federal EIN registration. We point you toward the right resources for state-specific sales tax permits so you know what comes next.
- What is a registered agent, and why does an Amazon seller need one?
- A registered agent is the person or entity that receives official legal documents for your business. Amazon requires you to have one. Lovie includes registered agent service so you meet Amazon's requirements and never miss a legal notice.
- I'm not a US citizen. Can I still form a US company for my Amazon business?
- Yes. Plenty of successful Amazon sellers are based outside the US. Lovie handles US company formation for international sellers, typically in Wyoming or Delaware. The entire process is done remotely — no US address or visit required.
- How does Lovie help with getting ungated in certain categories?
- Lovie doesn't handle the ungating process inside Seller Central, but having a legitimate LLC with a professional address and EIN is one of the things Amazon looks at. The right business entity makes the ungating process go more smoothly.
- Is $20/mo worth it for a new seller?
- For less than a single hour of legal consultation, you get your company formed correctly, your personal assets protected, and your compliance tracked ongoing. Most sellers consider it a no-brainer compared to the cost of getting it wrong.
- What's the FBA sales tax situation — where do I have to collect and file?
- FBA triggers sales tax nexus wherever Amazon stores your inventory. Amazon now handles marketplace facilitator collection in most US states, so you don't collect directly — but you may still need to register for sales tax permits in states where your inventory sits. Lovie gets your LLC + EIN in place so you can register for those permits; the monthly filing itself is handled separately via TaxJar, Avalara, or a CPA.
- Should I form in Delaware, Wyoming, or my home state for Amazon FBA?
- For US-based sellers, forming in your home state is usually simplest — you avoid foreign qualification fees. Wyoming is popular among international sellers and privacy-conscious US founders; Delaware is preferred when you plan to raise capital. FBA itself doesn't push you toward any particular state. Lovie recommends based on your tax residency and growth plans.
Start your formation with Lovie — $20/month, everything included. Cancel anytime.