A 'Doing Business As' (DBA) name, also known as a fictitious business name or trade name, allows an individual or business entity to operate under a name different from their legal name. For sole proprietors and general partnerships, this is often their personal name. For LLCs and corporations, it's the name registered with the state during formation. Using a DBA is a common and often necessary step for many businesses, whether they are just starting out or expanding their services under a new brand. DBA services exist to streamline the process of registering and maintaining these alternative business names. These services can range from simple name search and filing assistance to comprehensive solutions that include legal compliance checks and ongoing monitoring. Understanding when and how to file a DBA is crucial for legal operation and avoiding potential penalties. Lovie offers comprehensive support for all your business formation needs, including assistance with DBA filings across all 50 US states.
Start your formation with Lovie — $29/month, everything included.