Partner intelligence
Bill Gurley
Benchmark
Bill Gurley invests at Benchmark.
The research behind this profile
50public sources read
Updated 2026-09-19
- 27Interviews
- 8Podcasts
- 8Other sources
- 7Writing
- 1Official pages
How a memo for Bill is made
- 01
Investor profile
Partner intelligence built from Bill's talks, podcasts, writing and portfolio.
- What they look for in founders
- How they make decisions
- Communication style
- Thesis and red flags
- Portfolio patterns
- 02
Core memo
Your company's investment memo. The facts stay the same in every version.
- 03
Personal memo
Rewritten for Bill Gurley at Benchmark, in their own frame.
- Their language and frameworks
- The founder story they care about
- Objections answered first
- Fit with their portfolio
What Bill looks for in a founder
In Bill's own words
How Bill sounds
Signature phrases
- “tourists”
- “self-learn on your own time”
- “interlopers”
- “circular deals”
- “wild wild west”
- “go where the action is”
- “carpet baggers”
Sentence style
Frameworks and metaphors
Investment thesis, in Bill's terms
How Bill decides and communicates
Writing to Bill
Phrases to mirror
- “regulatory capture”
- “commercial interest”
- “Silicon Valley”
- “legislative failure”
Opening pattern
Rhetorical devices
Write like this
Portfolio pattern
Recent activity and public voice
Career and current role
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