+Do I need an LLC if I'm just a personal trainer?
Yes — especially if you train clients in person. A single client injury without an LLC means your personal assets (home, car, savings) are exposed. Most liability insurance carriers also require a registered business entity before they'll write a policy. Lovie forms your LLC so you're protected before your next session.
+What about liability for client injuries? Does an LLC protect me?
An LLC creates a legal separation between your personal assets and your business liabilities. If a client is injured during training and sues, your personal finances are shielded. You'll still need general liability insurance — but the LLC is the foundation everything else is built on.
+What does the Lovie plan include for fitness businesses?
LLC formation service, digital mail scanning, compliance guidance, and a real-time dashboard. State filing fees are paid separately, directly to your state. Registered agent service is $79/yr ($49/yr in Wyoming), priced separately. Whether you're a solo trainer or opening a multi-location gym.
+Should my gym be an LLC or a C-Corp?
Most fitness businesses start as LLCs — simpler structure, pass-through taxation, lower maintenance. If you're building a fitness tech startup and plan to raise venture capital, a C-Corp may make more sense. Lovie walks you through the tradeoffs and can handle the LLC-to-C-Corp conversion when the time comes.
+Do I need a separate LLC for each gym location?
Some gym owners form a separate LLC per location to isolate liability — if something happens at one, the others stay protected. Others use one LLC across all locations. Lovie helps you think through the tradeoffs and can form additional entities as you expand.
+How does a registered agent protect my privacy as a trainer?
As a fitness professional, you meet clients face-to-face. A registered agent keeps your home address off public business filings. Lovie's registered agent service is available for $79/year — your personal address stays private.
+Can I use Lovie for an online coaching or supplement brand?
Yes. Online coaching programs, digital fitness content, meal plan subscriptions, supplement brands, and activewear lines all benefit from an LLC. The process is the same — Lovie handles entity selection based on your specific niche.
+What fitness industry licenses do I need besides an LLC?
Local gym permits, health department inspections, personal training certifications (NASM, ACE, ISSA), and music licensing for group classes are separate — but your LLC is the prerequisite for most of them.
+I'm operating as a sole proprietor right now. Is it too late to form an LLC?
It's never too late — and sooner is better. Every training session you run as a sole proprietor puts your personal assets at risk. Forming an LLC through Lovie gives you liability protection going forward on the plan.
+How does billing work?
It's $29 one-time. The formation fee is charged once. Covers everything: formation, registered agent, mail scanning, compliance, and ongoing guidance for your fitness business. State filing fees are paid separately, directly to your state.
+Do personal trainers need an LLC?
If you train clients in homes, parks, gyms, or rented studios, the answer is usually yes. An LLC can separate business obligations from personal assets, while insurance handles covered claims and Lovie handles filing, agent, and compliance setup.
+Should I form an LLC before opening a gym?
Yes — it is usually better to form before signing leases, buying equipment, hiring staff, or applying for liability coverage, because those contracts should belong to the business, not you personally.
+Do online fitness coaches need an LLC?
If you sell programs, meal plans, community memberships, recorded workouts, or coaching subscriptions, an LLC helps separate platform revenue, client agreements, refunds, and vendor obligations from your personal finances.
+Can an LLC protect a trainer from client injury lawsuits?
It can help separate business liabilities from personal assets, but it does not replace waivers, safe training practices, or liability insurance. The stronger stack is entity, contract, insurance, and compliance discipline together.
+Should each gym location have its own LLC?
Some operators separate locations to isolate premises risk, leases, and staffing obligations; others centralize for simplicity. The right structure depends on ownership, insurance, debt, and expansion plans.