$29 · AI-Native Company Formation

Fitness LLC Formation | Gyms & Trainers

Fitness LLC Formation for Gyms & Personal Trainers

Start my company No US address or SSN needed
Lovie Demo
I want to start a real US company

I'll do the filing with you: company type, name, registered agent and the state's paperwork.

Have you formed a company before?

First time

I'll explain each choice as we go. For a solo software company, a Wyoming LLC is the usual low-cost choice. There's no board to run, and you don't need a US address or SSN.

What should it be called?

Northwind Labs

No trademark conflicts for Northwind Labs, LLC, and the domain is free. I've drafted your Articles of Organization and added your registered agent. Read it all before I send anything.

Submit it to the state?

Review and submit

Sent to the Wyoming Secretary of State. The state decides how long its review takes.

Tell Lovie what you're building...

What it costs

The lowest total price we could find.

$29 to form, plus a registered agent at $79/year ($49 in Wyoming) and your state's filing fee.

Compare with 10 other providers Hide the comparison

Fees only, not feature lists. No row includes a state filing fee unless it says so. Competitor prices checked on 30 August 2026.

What each provider charges a founder without a US Social Security Number, over one, two and three years, next to the price they advertise.
Provider Advertised Year 1 2 years 3 years Renews at
Lovie (Wyoming) $29 To file, once+$49 Registered agent, because your state requires one Nothing else from us renews $29 $78 $127 $176 $49/yr
Lovie (other states) $29 To file, once+$79 Registered agent, because your state requires one Nothing else from us renews $29 $108 $187 $266 $79/yr
Northwest $39 Filing+$200 EIN, because you have no US SSN Even with an SSN their EIN is $50. Agent free the first year, then $125 $39 $239 $364 $489 $125/yr
Bizee Standard $199 Standard (their $0 Basic has no EIN or operating agreement) Agent free the first year, then $149 $0 $199 $348 $497 $149/yr
Stripe Atlas $500 Delaware package, state fee and EIN included Delaware only. Buys startup paperwork this table has not priced $500 $500 $600 $700 $100/yr
Tailor Brands $0 Lite formation+$199 Registered agent, never included+$128 EIN and operating agreement The free tier is the entrance to a branding subscription $0 $327 $526 $725 $199/yr
doola Starter $222 Starter subscription, first year, EIN included A subscription that renews at $297 $222 $222 $519 $816 $297/yr
Clerky $427 Incorporation, state fee and EIN included+$299 Governance and equity setup Delaware C-Corps only $427 $726 $851 $976 $125/yr
LegalZoom Pro $249 Pro (their $0 Basic has no EIN or operating agreement)+$249 Registered agent The attorney plan is a trial that converts at $49/month $0 $498 $747 $996 $249/yr
Rocket Lawyer Plus $249 Membership, which the free formation requires+$70 EIN, at member price+$125 Registered agent Cancel the membership and every item price goes back up $0 $444 $818 $1,192 $374/yr
ZenBusiness Pro $199 Pro (their $0 Starter is only the formation filing)+$199 Registered agent EIN, operating agreement and compliance exist only on Pro. Both it and the agent recur $0 $398 $796 $1,194 $398/yr
Firstbase $99 Start, promotional, EIN included+$299 Registered agent+$315 A US mailing address The $99 is a promotion on a $399 product $99 $713 $1,327 $1,941 $614/yr

Swipe the table sideways →

Your clients trust you with their health — protect the business behind it. Fitness LLC formation with Lovie covers filing, registered agent, and ongoing compliance so you can focus on training, not paperwork.

$29 flat. No monthly fee.

No US address or SSN needed

Real people with law degrees

Talk to us

We're here.

Message us wherever you like. Same Lovie, same price.

What you get

What Lovie does for your company.

Incorporation documents with official state seal for LLC and C-Corp formation

01 / Formation

LLC and C-Corp formation

Form an LLC or C-Corp in Wyoming, Delaware or any other state. Lovie prepares the documents and files them with the state. You read and approve everything first.

Company dashboard after state approval

02 / Setup

A company you can use

Once the state approves it, your company legally exists. It can sign contracts and hire people. Founders outside the US do all of this remotely, with no SSN or US address.

Registered agent address for your company

03 / Agent

Registered agent

Every state requires one. It's the address that gets official mail for your company, and it goes on public records instead of your home address. We're your agent in your formation state for $79 a year ($49 in Wyoming), and we scan that mail to your dashboard.

Compliance calendar with document scanning and deadline reminders

04 / Compliance

Deadline reminders

Most states want a yearly report and fee. We remind you before each one is due, so you don't pay a late penalty.

A terminal asking an AI tool about a company's filings and deadlines

05 / AI Tools

Works with your AI tools

Use ChatGPT, Claude or Cursor? Connect Lovie and ask about your company: what's been filed, what's due next, where each document is.

Why Lovie for Fitness

You built the roster. Now protect the business.

Ready for Insurance and Your Lease

Insurers and landlords want to see your LLC before coverage or keys. Lovie prepares your formation documents and submits them the moment you approve — so you can line up insurance, your lease, and your first clients.

One Price, No Surprises

Lovie is $29 one-time — covering formation and filing prep — and registered agent with digital mail is $79/year. No hidden fees — unlike services that lure you in with a cheap filing then charge steep yearly registered agent fees.

Every Session Carries Risk

Your LLC is the line between a client lawsuit and your personal savings account. A properly maintained LLC for fitness business helps keep that line in place before your first client walks in.

Fitness setup

Choose a structure that matches your practice

From waivers to leases, clarity protects momentum. If you’re planning to start a gym business, decide who can sign, how money flows, and how to separate personal and business activity. With llc for personal trainer, we focus on filings, banking, and documents insurers and landlords expect so you can focus on programming and clients.

Landlords and insurers want consistent documents. If you plan to open a fitness studio, align ownership, management, and insurance naming from the start. Using llc for personal trainer as your base can help separate risk and streamline W-9s, payment processors, and payroll while you build schedules, hire coaches, and set membership policies.

Questions around how to start a wellness business often mix services, supplements, and content. With llc for personal trainer, we center on practical steps: filings, consents, and contracts that match what you sell and where. As offerings expand, keep your records, banking, and waivers consistent so platforms, partners, and clients can verify you quickly.

Insurance, waivers, and instructor alignment

Strong paperwork backs up your coaching. When you’re navigating fitness llc formation, tie insurance, waivers, and independent contractor agreements to the same entity name. With llc for personal trainer, define who can sign, how clients consent, and where files live. Keep proof of coverage, training logs, and incident reports organized. Consistency helps insurers and partners evaluate your risk and respond faster.

  • Match waivers to the filed entity
  • Store coverage and incident records
  • Use written contractor agreements

Gyms add leases and equipment obligations

Opening with llc for gym owners means handling landlord requirements, equipment financing, and payroll at scale. Keep your entity name identical across leases, COIs, and merchant accounts. Document member terms, cancellation policies, and trainer agreements. Clean processes reduce disputes and support expansion to a second location when timing is right.

  • Keep lease and COI names identical
  • Document member and refund terms
  • Standardize trainer onboarding

Founder questions

How do I start an LLC for my personal training business?

Choose a name, form the entity, get a federal tax ID, and open business banking. Align waivers, client agreements, and insurance under that name. Keep records separate from personal finances. Local rules vary, so confirm any permits for group classes, supplements, or retail sales in your area.

  • Separate bank account and bookkeeping
  • Match waivers to the entity
  • Maintain active professional insurance

Do I need an LLC before signing a lease for my gym?

Many landlords require an entity on the lease and COIs, plus guarantees. Forming before negotiations can simplify paperwork and reduce later amendments. Timelines vary by state and lender. Confirm required insured parties, signage rules, and assignment rights before you finalize terms and start build-out.

  • Confirm landlord insurance requirements
  • Check assignment and guarantee clauses
  • Align entity name across all documents

What is the best business structure for an online fitness coach?

Consider an entity that separates business activity from personal assets, then add clear terms of service and informed consent. Platform rules and taxes vary by state and country. Document scope of services, disclaimers, and refund policies, and keep insurance aligned with virtual training and content.

  • Terms and informed consent online
  • Proper business and tax registrations
  • Insurance for virtual services

Interactive check

Fitness business profiler

Pick your model to see the top advantages of llc for personal trainer and key cost drivers at your stage. Use this to organize action items before you sign a lease, hire trainers, or launch online programs. It frames tradeoffs without making a final decision.

What best describes your fitness business?

Choose the option that is closest to your current situation. Your result will organize the next questions to verify.

This profiler does not determine eligibility or tax outcomes.

Focus on clients, not paperwork

If llc for online fitness coaching is on your roadmap, we align filings, waivers, and insurance so llc for personal trainer supports how you serve clients on-site and online. Share your plans, and we’ll outline steps you can manage between sessions, programming, and payroll. When you’re ready, start with a short intake.

Start with Lovie

FAQ

Questions about forming your fitness company.

+Do I need an LLC if I'm just a personal trainer?

Yes — especially if you train clients in person. A single client injury without an LLC means your personal assets (home, car, savings) are exposed. Most liability insurance carriers also require a registered business entity before they'll write a policy. Lovie forms your LLC so you're protected before your next session.

+What about liability for client injuries? Does an LLC protect me?

An LLC creates a legal separation between your personal assets and your business liabilities. If a client is injured during training and sues, your personal finances are shielded. You'll still need general liability insurance — but the LLC is the foundation everything else is built on.

+What does the Lovie plan include for fitness businesses?

LLC formation service, digital mail scanning, compliance guidance, and a real-time dashboard. State filing fees are paid separately, directly to your state. Registered agent service is $79/yr ($49/yr in Wyoming), priced separately. Whether you're a solo trainer or opening a multi-location gym.

+Should my gym be an LLC or a C-Corp?

Most fitness businesses start as LLCs — simpler structure, pass-through taxation, lower maintenance. If you're building a fitness tech startup and plan to raise venture capital, a C-Corp may make more sense. Lovie walks you through the tradeoffs and can handle the LLC-to-C-Corp conversion when the time comes.

+Do I need a separate LLC for each gym location?

Some gym owners form a separate LLC per location to isolate liability — if something happens at one, the others stay protected. Others use one LLC across all locations. Lovie helps you think through the tradeoffs and can form additional entities as you expand.

+How does a registered agent protect my privacy as a trainer?

As a fitness professional, you meet clients face-to-face. A registered agent keeps your home address off public business filings. Lovie's registered agent service is available for $79/year — your personal address stays private.

+Can I use Lovie for an online coaching or supplement brand?

Yes. Online coaching programs, digital fitness content, meal plan subscriptions, supplement brands, and activewear lines all benefit from an LLC. The process is the same — Lovie handles entity selection based on your specific niche.

+What fitness industry licenses do I need besides an LLC?

Local gym permits, health department inspections, personal training certifications (NASM, ACE, ISSA), and music licensing for group classes are separate — but your LLC is the prerequisite for most of them.

+I'm operating as a sole proprietor right now. Is it too late to form an LLC?

It's never too late — and sooner is better. Every training session you run as a sole proprietor puts your personal assets at risk. Forming an LLC through Lovie gives you liability protection going forward on the plan.

+How does billing work?

It's $29 one-time. The formation fee is charged once. Covers everything: formation, registered agent, mail scanning, compliance, and ongoing guidance for your fitness business. State filing fees are paid separately, directly to your state.

+Do personal trainers need an LLC?

If you train clients in homes, parks, gyms, or rented studios, the answer is usually yes. An LLC can separate business obligations from personal assets, while insurance handles covered claims and Lovie handles filing, agent, and compliance setup.

+Should I form an LLC before opening a gym?

Yes — it is usually better to form before signing leases, buying equipment, hiring staff, or applying for liability coverage, because those contracts should belong to the business, not you personally.

+Do online fitness coaches need an LLC?

If you sell programs, meal plans, community memberships, recorded workouts, or coaching subscriptions, an LLC helps separate platform revenue, client agreements, refunds, and vendor obligations from your personal finances.

+Can an LLC protect a trainer from client injury lawsuits?

It can help separate business liabilities from personal assets, but it does not replace waivers, safe training practices, or liability insurance. The stronger stack is entity, contract, insurance, and compliance discipline together.

+Should each gym location have its own LLC?

Some operators separate locations to isolate premises risk, leases, and staffing obligations; others centralize for simplicity. The right structure depends on ownership, insurance, debt, and expansion plans.

Founders in a modern workspace discussing their US business formation plan

$29 once to form your LLC or C-Corp. You also pay your state's filing fee, straight to the state, and a registered agent at $79/year ($49 in Wyoming). Terms apply.

Ready to start your company?